You may have seen that we've recently started a line of awesome printed organic cotton T's and longsleeves. We didn't just do this to make some extra coin, we've done it because we want organic clothing to be more readily available, affordable and fit in with the "trendy" surf scene (where larger companies are asking punters to pay $70 for a standard cotton tee made in a sweat factory). Oh and by the way, the farming we're talking about relates to both cotton and food crops, because at the end of the day they're all crops that need a healthy environment to grow.

Dawny Girl Tee is 100% Organic Cotton and made fairly

The Dawny Girl Tee in white

1. Pollination!

Did you know that one third of our global food supply is pollinated by bees? We had no idea that all of these foods needed to be cross-pollinated to either grow, or to increase their yields; almonds, apples, apricots, avocados, blueberries, cashews, coffee, cranberries, cucumbers, eggplants, grapes, kiwis, mangoes, peaches, pears, peppers, strawberries, walnuts and watermelons!

Cross-pollination is when a bee transfers pollen from one tree to another, this can happen by the wind in some cases but most of the time crops need the bees to pollinate!

Research undertaken worldwide confirms bee populations have been decreasing over the past decade, which is going to start having it's consequences as the global population rises.

2. What's the problem with "Conventional Farming" practices?

Conventional farming practices are degrading the worlds topsoil which is vital for future generations to grow anything in.

All the goodness from the soil is depleted by using harsh, carcinogenic chemicals to kill weeds and pests, then to help the crops grow, they're adding synthetic fertilizers - primarily made from non-renewable resources including fossil fuels - which is contributing to a big ugly chemical cycle that is not helping to sustain the soil for future crops.

Working with such harsh chemicals is incredibly harmful to the farmers who are responsible for managing the crops, and when we as consumers end up eating and wearing the products of this farming, you have to think there is some risk for us there as well.

3. Advantages of going Organic

Organic farming is a philosophy of working together with nature and creating sustainable products for a sustainable future. Organic farming is a method of crop production that avoids the use of synthetic pesticides, fertilizers or genetically modified organisms, antibiotics and growth hormones.

Organic farming not only keeps humans safer (by not exposing workers to harsh chemicals), but it also saves beneficial insects like bee's (which are vital to human existence), and helps the soil to be reused time and time again.

The Original Dawny Tee

The Original Dawny Tee (with the sleeves chopped off because FASHUN)

We know it's hard to buy organic clothing - either because it isn't readily available, it's too pricey, or the options available may not be as fashionable or 'on trend', but it's important to share this kind of information, as knowledge is power, and next time you go shopping you may look at organic cotton clothing a bit differently. If everyone could just buy one organic cotton T-shirt each instead of one made with a concoction of toxic chemicals, then we'd be able to make such a massive difference!

Dawny Adventure Club's cotton shirts are made from 100% organic cotton, and made fairly by the good folks at Freeset. Freeset exists specifically to provide freedom for women from the sex trade in Kolkata, India. Set up by a couple of Kiwi's in 2001, Freeset are doing great things and we're stoked to be able to support them and all the positive work they are doing helping to alleviate global poverty and promote sustainability.